Brand equity of Nescafé

This the detailed articles which will analyze the brand equity of Nescafe via different factors.Brand Associations Nescafé is attached to the people and the environment through its products and work. Nestlé launched a Nescafé Plan in 2010. The purpose of this plan is...

Marketing Mix of Fastrack

Fastrack is a fashion accessory Indian brand, launched in 1998. Fastrack is a subsidiary of the famous watchmaking company Titan. It is one of the leading brands among the youth which has captured the attention with its smart and stylish product range. Marketing Mix...

Brand Equity of Patanjali Ayurved

This is the detailed brand equity analysis of Patajali Ayurved which is renowned brand in India.Brand Awareness Patanjali has made the use of TV commercials, generally infomercials to promote its brand to every house in India. The advertisements make a grand impact on...

Brand Equity of Nirma

Brand Association   Nirma’s overall perceived value is higher as compared to HUL, Tide, Sunlight, and others. Its market share in the specific niche is 30%, which is quite encouraging. Nirma has introduced different products like Detergent Powder, Detergent...

Brand Equity of Maggi

Maggi is the brand of the parent company Nestle, which has products all around the world. They have various brands under the brand name, Maggi. It is a well-known fact that Maggi has developed high brand equity for itself because of following factors: Brand Awareness:...

Brand Equity of Apple IPhone X

Brand AwarenessApple IPhone has took the market across the globe by storm because of its IOS operating software and multi-touch features. When it was launched, it was the first phone to be called as “smart phone”. Creating awareness for IPhone X was much easier, as...
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