by kasi | Aug 1, 2018 | Brand Equity of Companies
Brand AssociationsIn 1981, TCS started the first research center in India, the Tata Research Development and Design Centre. TRDDC handles research in Process engineering, Software engineering, and systems analysis. Research at TRDDC also resulted in the launch of...
by kasi | Aug 1, 2018 | Brand Equity of Companies
Brand AssociationsWith the commitment to improve the commonplace livings, Unilever is delivering products that are contributing to its sustainability plans. It dropped the partnerships with the companies which were destroying the rainforests and got praised by the...
by kasi | Jul 31, 2018 | Brand Equity of Companies
Brand AssociationsThe world is continually evolving and with it, also the automotive industry. VW has designed a fully automated car, a pioneer in the automotive industry. Sedric is a self-driving car with which its passengers can talk and conveniently drives to its...
by kasi | Jul 31, 2018 | Brand Equity of Companies
Brand AssociationsVolvo has so focused on the word ‘safety’ that it becomes more careful about the element of safety in everything they do. Volvo is famous for its subsequent marketing of different types of automobiles, which include Sedans, Station...
by kasi | Jul 31, 2018 | Brand Equity of Companies
Brand AssociationsZara is not an unknown name in the Fashion Industry, and the values that are associated with the brand are Modern, High-Fashion, Sharp, and Trendy. It is famous for the high-quality clothes for women, men, and kids that they produce and sell. The...
by kasi | Jul 27, 2018 | Brand Equity of Companies
This is the detailed brand equity analysis of Visa which is one of the leading financial service provider across the globe. Brand AssociationsVisa Inc. is one of the best multinational financial service providers that provide transfer through credit cards, debit...