by kasi | Mar 15, 2018 | Brand Equity of Companies
Gatorade dates back to 1965, when this drink was originally made for Florida University’s football team. Gatorade is a company which markets its beverages and food products as being sports products. They are one of the first companies introduced in America which...
by kasi | Mar 15, 2018 | Brand Equity of Companies
Ford Motors was founded by Henry Ford in 1903 and now it is a multinational automaker with its headquarters located in Dearborn, Michigan. Ford has been able to successfully expand to other countries over the years and they position themselves as an automaker company...
by kasi | Mar 14, 2018 | Brand Equity of Companies
Flipkart was founded in India in October 2007 as an electronic commerce company by two brothers who were formerly working with Amazon. They took a risk of starting the online company in the Indian market which was very reluctant of using websites for shopping. They...
by kasi | Mar 13, 2018 | Brand Equity of Companies
Ferrari is the product of Italian Sports car manufacturer called Ferrari N.V, their first car was built in 1940. The company is headquartered in Italy but their reach is around the globe and this can be identified by the fact that whenever someone talks about sports...
by kasi | Mar 13, 2018 | Brand Equity of Companies
Facebook does not need an introduction and that says a lot about its brand equity currently. Facebook is an American online social networking website that has been around since 2004 but has been responsible for revolutionizing the online social networks. The model of...
by kasi | Mar 13, 2018 | Brand Equity of Companies
Emirates Airlines is an airline based in Dubai that till date flies to 141 destinations flew its first flight in 1985. Since its establishment, Emirates has been involved in taking small steps to expand and evolve globally. It has influenced and evolved the travel and...
