by kasi | Mar 18, 2018 | Brand Equity of Companies
Hermes International S.A. was established in 1837 in Paris, France. It is a fashion house that has a long history and tradition with its family-owned business that has been in the same family for five generations now. They are mostly known for their best quality...
by kasi | Mar 18, 2018 | Brand Equity of Companies
Harley Davidson was founded in Wisconsin in 1903 and is an American motorcycle manufacturer company. Today, it is considered as the world’s largest motorcycle manufacturers. The company is too old but has managed to survive much political and economic turmoil. Harley...
by kasi | Mar 15, 2018 | Brand Equity of Companies
Founded in 1953, The Gul Ahmed Group is a Pakistani company that deals with manufacturing and selling of textile and other home accessories. It is a chain of retail outlets that are now available all over Pakistan and mostly under the name of ‘Ideas by Gul Ahmed’....
by kasi | Mar 15, 2018 | Brand Equity of Products/Services
Founded in 1921, Gucci is an Italian luxury brand of fashion and other leather goods. It is a part of the Gucci Group which is actually owned by Kering, which is a French holding company. It has been many decades since Gucci was introduced, and today Gucci has...
by kasi | Mar 15, 2018 | Brand Equity of Companies
Google is undoubtedly one of those brands that do not need an introduction. It has evolved in such a way that it has become a phenomenon around the world. When the name of a brand become a term, or a verb like ‘Google it’, that says a lot about its success. Introduced...