Marketing Mixx

Posted on Sunday, 16th January 2011 by kasi|2,649 views

According to the selling concept consumers will not buy company enough products and services until someone push,approach or educate them to buy products available in company product portfolio. The company personnel approach consumers to buy products are called salesperson or salesman and the process of making consumer mind to buy the products is called selling. [...]

Tags: marketing, selling concept, the selling concept, what is selling concept?
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Posted on Friday, 8th October 2010 by kasi|480 views

International marketing culture, defines the atmosphere and the concepts in which the business expands and thrives. However a thumb rule for any company is that it can have one of the following five types of orientations towards international markets: 1.The Production Concept This concept is the oldest concepts in business. It focuses on, that the [...]

Tags: international market cultures, international marketing articles, international marketing culture, marketing culture, societal marketing concept, the marketing concept, the product concept, the production concept, the selling concept, types of customer needs
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