by kasi | May 13, 2018 | Brand Equity of Companies
Brand AwarenessNike is a globally well-known and famous brand across the globe with having strategic promotions, advertisements and also sponsoring their own brand I many events and media channels. Nike products can be seen everywhere, from Olympics to normal sitcoms,...
by kasi | Mar 17, 2011 | Marketing Plan
Introduction Nike is the world’s renowned and leading supplier of athletic shoes and apparels. It controls more than 47% of athletic shoe market with sale of U.S dollar 3.7 Billion. This company was founded in 1962 by Bill Bower man and Phil knight as Blue Ribbon...